Thursday night saw the release of the Ye Olde English Dunny at Selfridges London. The event was hugely anticipated in our small but closely knit UK toy scene and it went down a storm.
I think I can safely say that we, and the majority of the Artists involved, had no idea what to expect from this event. We certainly didnât envision queues of fans waiting to get inside and grab their goodies like you see in the states.
Selfridges âwonder roomâ was full to bursting the whole night, with fans and artists free to chat, drink, and draw. Even Paul Budnitz made it over for the event, which was nice to see. The feeling of the night was one of weirdness, and Iâve been racking my brain trying to pin down why that was. I guess us UK artists are inherently shy âattic drawingâ (well put by Dok A) monkeys, who arenât used to the kidrobot circus being in town and all the attention that brings. Or maybe it was the Selfidges link, all that glamour when we are much more suited to downtrodden warehouses, complete with paint splatter? Either way there is no denying the prestige of this event, and what it means for the UK scene.
There has been mixed feelings and hot debate on Kidrobotâs location choice. Many thinking that Selfridges offered something that wasnât in keeping with the feel of the scene. I myself had mixed feelings when I initially heard about Selfridges involvement with the toy world, but I think that you would have to be very naive to overlook the positives. Selfridges and Kidrobot sit hand in hand, the direction that Kidrobot have pushed over the yearâs means that their exclusivity fits in with Selfridgeâs company ethos. The traffic that Selfridges push through their doors can only help to make the scene in the UK larger and stronger. I (nor most other toy fans) wouldnât buy product from there, favouring independent stores, but for the people who donât even know our world exists; itâs a door into a whole new world of excitement, and we welcome them with open arms!
It was really great to see everyone, new and old faces, showing support for the UK scene. We rarely get events like this in the UK, so it was great to see everyone getting behind it. Apologies to anyone we didnât get to talk to. The only down side of the event was the Selfridges organisation of the Queuing system, I know a lot of people were left disappointed. Not even Geoff could get in, and they didnât seem to really care when I pleaded with themâ¦. Sorry Geoff I really tried!!
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