GREAT SCOTT! Some actual Jeremy Scott items that i'm not going to be 100% scathing about! For 2/3 years Jeremy Scott and his various collaborations and collections with adidas have been very entertaining and he's certainly a designer that crosses boundaries and people love him and hate him in equal measures. And to be honest i'm pretty much a hater as his adidas items usually have some great ideas but are never watered down to make them commercially successful and wearable - maybe i'm missing the point... however I am a big fan of his latest collaboration with Swatch!
I would say that unlike the majority of items in the adidas collections these 3 new watches are superb and will definitely breach the abyss from avant garde to being commercially successful. A watch is definitely the ultimate accessory for any grown up to express themselves while working in dreary surroundings, in a world of grey. Designs featured include the brightest of yellow lightning bolt straps, a more refined broque inspired frame and his classic wings design, lifted straight from his most iconic design for addidas.
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