Posted by Miranda October 31, 2012

You really can't get more corporate main stream, than the balloons made for advertising during Macy's thanks giving day paras peeled for a gigantic KAWs companion floating down the streets of Manhattan.

KAWs was first approached a few years ago by Macy's to produce a piece, and its taken that time to get it right. The balloon is 40 foot long and made from urethane-coated nylon. It was produced in Sioux Falls, South Dakota and hold around 4,500 cubic feet of helium!  It took 6 attempts to match the colors with back and forth from KAWs and the production team. 


[read more on the Wall Street Journal who first broke this news here]



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